To reflect the luxury and sophistication of Imaan Fragrances, the visual and typographic elements were meticulously crafted:
Elegant, serif fonts for headlines to reflect the premium nature of the brand
Clean, modern fonts for descriptive text, ensuring readability and class
A subdued color palette with luxurious tones that complement the product’s packaging
High-contrast photography to highlight the richness and depth of each fragrance
Balanced visual hierarchy that draws attention to both the fragrance and the story behind it